There’s no reason to be made for a brand using the huge potential of making posts, stories, and other social media assets for Instagram. In actuality, 71% of companies already use Instagram for their marketing, and 51% of Instagram users adhere to more than one company. So if the business you follow isn’t yours and it’s not you, it’s someone else. Maybe even a rival?
You can turn your Instagram account into a valuable piece of art that people will “ooh” and “ahh” over. All it takes is the ideal Instagram photo size and an attractive profile. We’ll teach you how to design stunning profile photos to assist you.
Does My Instagram Profile Picture Matter?
Your Instagram profile photo may appear too small physically; however, it is important for various significant reasons.
The main reason is that it could boost the credibility of your profile. People who view your profile photo are confident that your company is legitimate.
It’s also crucial to build branding recognition. People should be able to view the picture and be aware of the person they’re. Also, you want it to effectively represent your company. It’s like McDonald’s logo. Everyone knows what it is. Only looking at that logo in my younger days, I’d get the delicious taste of salty French fries percolating inside my mouth (though, to be fair, it could have been the addictive ingredients they added to the fries).
But there’s a final reason to consider: a well-designed Instagram profile picture can get more Stories views, particularly when Instagram stories could be featured within the Discover section.
How to Choose the Best Instagram Profile Picture?
There are many things you must consider when selecting the Instagram profile picture. One of them is that Instagram profile pictures are displayed within the circle (the icon that you view your profile image on a smaller scale), and the components of focus in your photo must be aligned. So if they’re not centering on the image or cropped out, they could be cut out of the circle.
Instagram profile picture dimensions.
Instagram profile photos are minimum of 110x 120 pixels and are stored at 320x 325 pixels. With this, bear in mind the forefront that you need to upload a suitable photo for the dimensions. Therefore, the most suitable Instagram image size for your profile is one you can choose, considering these dimensions.
Instagram image size in the feed of your account:
- Landscape 1080×566 pixels
- Portrait: 1080 x 1350 pixels
- Square 1080×1080 pixels
- Aspect ratios supported: Anywhere between 1.91:1 and 4:5.
- Size of the image to be used: Width=1080 pixels, height = 566-1350 pixels (depends on whether it’s portrait or landscape)
How to Change Your Instagram Profile Picture?
Change your profile picture on Instagram is fairly easy:
- First, log in to your profile by clicking the icon located in the bottom-right corner.
- Select “Edit Profile” right next to your username.
- Click “Change Profile Photo.” You’ll then be asked if you want to create a new picture or transfer your existing photo from Facebook. Select one of the options.
- Make sure you take a new profile photo or choose an image from the camera roll.
- Send it in, and the picture will appear as your profile photo.
Tips for a Perfect Instagram profile picture
1. Simple designs are best.
We hear this often on Snappa; however, make sure you use plenty of white space. Don’t make your image appear too overcrowded. This is particularly important for Instagram profiles, as the image appears so small even on desktops. If you attempt to add too much, the entire text might not be visible on these tiny screens.
2. Use your face or brand logo
The profile photo is the first thing people will notice in terms of social media branding.
If you’re a company or brand business based on products, you’ll need to make sure that every person who visits the Instagram page is immediately informed about who you are.
Consider the company logo or a clear picture of a product that you’re most famous for.
On the other hand, if you’re an, creator, or offer a personal service — such as a photographer or life coach — you might want to use a headshot.
Why? It’s because “you” are the main aspect of your brand’s image, and you must introduce yourself to potential customers from the beginning.
It sounds simple, but having an image or logo can help users immediately recognize your brand when they browse Instagram.
Important: Just like the diamante, clarity can be essential. Make sure you select an uncluttered, high-resolution image for the best recognition.
3. Smile and be yourself
However, while you wish to appear professional, you shouldn’t appear uninterested and distant.
Keep in mind that people conduct business with people they like, know, and can trust. The first step to becoming liked is to smile. Look at your eyes and display your personality through your smile!
4. Crop for the Perfect Size
In terms of your profile photo, there’s not a lot of room to work with.
Instagram profile pictures are circular; therefore, it’s recommended to choose images with an aspect ratio of 1:1.
They’re also small, with an x-ray display of 110 x110 pixels, and it’s vital to make the most of every pixel you can.
A photo that is too far from the camera or poorly cropped isn’t going to help with immediate brand recognition.
Whether you’re the creator or face of your business, take a step back from the shoulders to ensure you’re at the top of the line.
If you’re using a corporate logo or product, it is the same rule. Make sure that the logo is in the middle and utilize an unambiguous
4. Use Eye-catching color contrast
Color can be an effective communications tool that can be employed to communicate a mood or even to signal the direction of an action
If you’re looking to be different from other users and bring more users to your page, think about adding a vivid hue to the icon on your profile.
It could be via clothes, backgrounds such as a product, or even a text. This not only grabs the user’s attention, but when you choose the right color, your picture will stand out from other accounts.
Explore different versions of hues to discover which ones work best. However, be sure to remain true to your overall style. Instagram aesthetic.
Attention: While bright and vibrant colors are fun, stay clear of cluttering your background. Focus on what is important!
The art of creating the perfect aesthetic for your feed along with your profile image is a great method to highlight your expertise and get followers to follow you right at the beginning.
5. Use Good Lighting
The lighting could make an insignificant but significant difference in the look of your profile photo, making it more appealing and attractive.
The blurry, grainy images do not use.
When taking a profile photograph, choose a well-lit place by sunlight (during the day, If feasible) and stay clear of the harsh shadows.
There is no need to worry if natural light isn’t easy to come by.
Artificial lighting, for example, rings lights, is the most popular choice for content creators because they offer steady and even lighting.
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