TikTok is exploding! You may have wondered how to build a large following if you are already a TikToker, or are considering becoming one. You may have also wondered “when is the Best time to post on TikTok?”
You are not the only one trying to solve these problems. It’s not easy to find the right time to post content on social networks. There are many statistics and ideas for different platforms. But trends change and form almost daily. You don’t have to get a lot of likes or followers for one type of content at a particular time of day. That doesn’t mean that your next post will be a trend.
Best time to Post TikTok
These are the best times for posting, according to an huge study by Influence Marketing hub. These times are in EST. Bolded times may offer higher engagement.
- Best Time to Post on TikTok on Monday: 6 AM, 10AM, 10 PM
- Best Time to Post on TikTok on Tuesday: 2 AM, 4AM, 9 AM
- Best Time to Post on TikTok on Wednesday: 7 AM, 8 AM, 11 PM
- Best Time to Post on TikTok on Thursday 9 AM, 12 PM, 7 PM
- Best Time to Post on TikTok on Friday: 5AM, 1PM, 3PM
- Best Time to Post on TikTok on Saturday: 11 AM, 7PM, 8 PM
- Best Time to Post on TikTok on Sunday: 7 AM-8 AM, 4 PM
You can see that TikTok recommends posting on Tuesdays at 9AM, Thursdays at 12PM, and Fridays by 5AM EST.
This study looked at over 100,000 posts in order to determine the most engaging. It’s a solid start. There are many other factors that you should consider when choosing a posting time.
Does TikTok post time matter?
TikTok’s algorithm determines which videos are posted on the “For You” page based upon engagement and repeat viewings. If your videos don’t get enough interaction, they won’t be shared with as many people. This is where the posting times make a difference. Your content will have a greater chance of reaching more people if you post it when they are watching.
Is it better to post in the morning or at night on TikTok?
Popular studies on when TikTok is the best time to post have shown that the average times are between 6:00 AM to 10:00 AM and between 7:07 PM and 11:59 PM, EST.
You get the most engagement on Tuesday if you post before 9:00 AM and Thursday if you post before 12:00 PM. Friday, however, you must post by 5:00 AM. You can post in both the morning and night, so you have the option to experiment.
It is a good idea to look at your audience analytics to determine when your audience is most active online. You can take a note of the time you get the most engagement and run a few tests.
It is generally true that it will be with the majority of your online audience, but it’s not always.
How to check your TikTok audience analytics
Knowing your audience is key to knowing when to post. TikTok’s Analytics feature can help you do this. A Pro Account is required, but it’s completely free.
Here’s how you can check your TikTok Analytics:
- Navigate to your profile in the TikTok App
- Tap the three dots in the top right to access the Settings and Privacy menu.
- Select ‘Manage Account’ to see if there is an option to Switch to Pro Account’.
- Follow the steps if you have. If not, you are already set up.
- Next, go back to the Settings and Privacy menu and select ‘Creator Tools.
- Click on “Analytics” to see your stats.
Analytics has a few options, but the most important section is ‘Follower Informations’. This section will give you more information about your followers including their demographics and gender.
How to figure out your own good times to post on TikTok
There’s always an exception to every rule. Remember that your TikTok is unique to you. It’s likely that your followers and audience won’t be able to engage with you during these times. There are some tips that you can use to help your followers determine the best times to engage.
1. Find out where your audience is located
TikTok Pro accounts allow you to access analytics about your followers, including where they live. This helps you predict when your fans might interact with your content. These are the steps to convert your account into a pro account.
Tap the Profile tab in TikTok. Next, tap the three horizontal lines at the top right.
Navigate to Manage account > Move to Pro Account.
To get started, tap Next. Follow the wizard prompts.
2. Find out when your audience is most awake
There are a handful of ways to increase TikTok engagement, but knowing when your audience is awake will help you plan your posts. You can use your audience statistics to determine the best time to adjust your content.
3. Check out when your competitors post
This is a huge topic on social media. Take inspiration from what your competition is doing and add your own twist. You can also learn from your competitors if they are not posting. Your message might be heard more if you don’t add to the noise or clutter.
You can take help of tiktok competitor analysis app like Trendtok
TrendTok allows influencers to identify and forecast TikTok trend by location, category, and location. This information will allow you to identify and capitalize on upcoming trends sooner so you can create viral videos, and ultimately get more followers. The trend suggestions can be personalized by artificial intelligence. You can save your favourite trends to keep track of their performance.
4. Try different posting times
Are you unsure when to post? Try it out to discover! Keep track of what you post on TikTok, and then find out which posts perform best.
TikTok can still be considered social media. However, it is completely different to the likes Instagram and Twitter. It’s more personal, for one. TikTok is more difficult to use because it requires you to pay attention and focus in order for you scroll through it. These times should be helpful to you. If you aren’t getting the engagement that you want, don’t be afraid of trying new things. Your followers are the best source of information so you can adjust your content to help tiktok algorithm to your increase engagement and views.
TikTok can still be considered social media. However, it is completely different to the likes Instagram and Twitter. It’s more personal, for one. TikTok is more difficult to use because it requires you to pay attention and focus in order for it scroll down. These times should be helpful to you. If you aren’t getting the engagement that you want, don’t be afraid of trying new things. Your followers are the best source of information so you can adjust your content to increase engagement and views.
Conclusion
There are many factors that go into growing your TikTok following. You must first know the location of your audience. Next, you will need to determine the best time to post on TikTok depending on their time zone. These factors together will help you determine when your audience is most likely to be online searching for your content.
To grow your audience, you will need to do more than just post content at the right time. Find your unique trait, share it, create more content, leverage hashtags, collaborations, and leverage hashtags. These tips will help you quickly grow your following.
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