Trending Topics
Bid for a Higher Inventory Limit with FBA Capacity Manager. Amazon periodically assesses sellers’ performance on the marketplace and sets the maximum warehouse space they can use based on IPI score and sales performance. Over the past few years, these limitations have become more erratic and restricting, creating an artificial ceiling on the seller’s revenue. Yet selling on Amazon without FBA is nearly impossible, and thus over 90% of top sellers use it. marketplacepulse.com
Pay all your wholesalers, producers, and suppliers online with Melio, a payment solution tailor-made for sellers and retailers. No matter how your suppliers want to get paid–bank transfer or check, you can choose the payment method that’s best for you–bank transfer (free) or credit card (2.9% fee). Your suppliers in and out of the U.S. don’t need to sign up and they still get paid however they choose. Best part? There are no subscription fees. meliopayments.com
More Amazon Fees does NOT need to mean less profit for you! Selling on Amazon may not be as easy as it once was, but with the right strategies and tactics, you can still make a healthy profit. To maximize your profits, it’s important to understand your biggest expense when selling on Amazon – Cost of Goods Sold. This is the largest expense category, with the biggest errors. If you’re going to make money in this business, it’s essential to have accurate costs. That way, you can calculate what your pricing strategies need to be and make sure you’re getting the most bang for your buck. Don’t cut corners here! You can be losing up to 4.25% of your revenue. And we know that’s no bueno. What we do is optimize your profit. sellervue.com
FBA Fulfillment Alternative for Your Best Q1 Ever. Get the low cost, ultra-fast fulfillment you need to grow on all channels, without FBA inventory restrictions that eat your margin. Cahoot is 5-star rated on both Amazon and Shopify. Cahoot fulfillment was built for efficient fast shipping from the ground up, and we pass the savings we realize to you. Get a quote today – our higher standards come with a lower cost. cahoot.ai
Sales Growth Strategies
How to Conduct an Amazon Competitor Analysis. The goal of conducting an Amazon competitor analysis is to find gaps in your own marketing strategy in which you can grow and benefit your business. Analyzing and monitoring your competitors’ marketing strategies gives you a competitive advantage and an opportunity to implement strategies that will push your product above and beyond your competitors. helium10.com
The Most Underrated Amazon Dashboard – Category Insights. The Amazon Dashboard “Category Insights” is an incredibly valuable tool that is often overlooked by sellers and marketers. According to Amazon “Category Insights provides buyer preferences, selection and offer depth metrics for various categories in the marketplaces in which you currently sell. As a seller, you can expand your catalog with right products based on below insight. The information on this page is available to all eligible selling partners on Amazon.” linkedin.com
How to Create & Drive Traffic with Amazon QR Code to Amazon Store. Think about it— how convenient would it be for your customers to scan your custom QR code (whether it’s on your packaging, video ad, business card, etc.) and be sent directly to your Amazon storefront or product within the Amazon app? It would sure make it easier than doing a Google or Amazon search for your brand or each individual product. cruxfinder.com
eCommerce Trends
Smaller brands are finding TikTok to be a more profitable advertising channel. If your company is looking for a new marketing channel—or isn’t yet convinced it should join TikTok—read on for insights into how small and midsize businesses (SMBs) are leveraging TikTok and why it’s worth your marketing dollars. Plus, get insider tips from business owners and marketing managers on how to get the most out of the app. More than 50% small retailers that advertise on TikTok say it is extremely valuable to their overall marketing performance, and 78% say they’ve realized a positive ROI with TikTok ads. modernretail.co
What Is Amazon Inspire? Following the rise of short-form video on platforms like TikTok, Instagram, and YouTube, Amazon has launched Amazon Inspire, a TikTok-style short-form video and image feed built into the Amazon shopping app. The idea for Inspire is for Amazon customers to explore, discover, and shop for new products that match their personal interests — presented by influencers, brands, and other Amazon customers. Now is the time for Amazon brands to take advantage of this new shopping feature to get more eyes on their products. junglescout.com
Amazon’s Buy with Prime Increases Shopper Conversion by an Average of 25%. Amazon announced that Buy with Prime will be widely available to U.S.-based merchants by January 31. Previously, Buy with Prime was available to merchants by invitation only. The company also announced the launch of Reviews from Amazon, a new capability to help Buy with Prime merchants increase shopper trust and conversion and better inform purchase decisions on their own online stores. businesswire.com