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Action Required: Amazon will start automated inventory removal from October 14. To create more room for your products as we approach the holiday season, Amazon is making a change to the automated removal of unfulfillable inventory. Starting October 14, 2022, Amazon will automatically remove unfulfillable inventory that’s been in fulfillment centers for more than 14 days. Previously, the removals applied to unfulfillable inventory that was in fulfillment centers for more than 30 days. To manage your unfulfillable inventory settings, go to Automated unfulfillable settings. sellercentral.amazon.com
Beat out your Amazon competition before Black Friday and the Holidays with Micro-Influencers. Stack Influence, the leading Amazon focused Micro-Influencer platform provides automated product seeding campaigns at scale powered by a network of 11M social media users. Before the holidays are here, overcome your competition, multiply your monthly revenue, boost your brand awareness, build an affiliate army, and amass a warchest of promotional image/video content with full usage rights. Save 10% signing up this week. stackinfluence.com
Introducing Insense – helping Amazon sellers get authentic TikTok UGC starting from $50 per video.Their UGC + creator ads platform aids Amazon owners and marketers to scale their UGC library and optimize TikTok Spark Ads. So within the platform itself, they have an interactive creative brief, personalized creator matching process, and centralized chat feature. 1 marketer can manage 50+ collaborations at once, in one space. Insense is also offering our readers up to $200 platform credits until Oct 21. insense.pro
Do you have Nov. 2nd circled on your calendar? That’s when Amazon said to have Black Friday inventory in their warehouses for Q4 sales. For Christmas Day delivery, it’s December 1st. If you’re second guessing inventory levels, or wish you could invest more into product, use Kickfurther to get the inventory you need now with no payments until after it sells. Cruxfinder Exclusive: Compare your costs for a free pair of AirPods. kickfurther.com
Amazon-like fulfillment with no peak surcharges. Get the low cost, fast fulfillment you need to grow on all channels, but without the surcharges that eat your margin. Don’t let fuel surcharges, Amazon’s Small & Light DIM weight change, Holiday Peak Fulfillment Fees, and tripled storage rates from 3PLs make your Q4 with less margins. Cahoot is 5-star rated on Amazon and Shopify. Mention CruxFinder and get 30 days complimentary storage – even in Q4! cahoot.ai
Sales Growth Strategies
Build your brand on Amazon with short videos. Whether you are a small business owner with an emerging brand or part of an established company, advertising on Amazon can help you connect your brand with customers around the world. Through these short videos in Seller University, learn the essentials of building your brand and setting your business up for success with Amazon. In these short videos, find out how to take specific, impactful steps when you are working with your brand in Amazon. sellercentral.amazon.com
TikTok to open fulfillment centers in the US and take on Amazon. TikTok seems poised to open fulfillment centers in the U.S. that could place the social-media giant in direct competition with Amazon, according to new job postings. retailleader.com
New Feature In Amazon Ad Reports. Bot Traffic is bad-quality traffic driven by competitors to spend greater ad budget. It can also include accidental clicks caused by intrusive ad implementations. Invalid traffic affects brand reputation and makes Amazon sellers lose margins. Why is it a cool update? It gives the sellers and PPC specialists more transparency into the ad campaigns’ traffic nature. linkedin.com
eCommerce Trends
Analysts say October Prime Day Was a Flop. Amazon shoppers appear to have shrugged off promotions for discounted phone chargers and air fryers during this week’s Prime Day-like sales bonanza. The 48-hour event, dubbed the Prime Early Access sale, ran through Wednesday. For Amazon, the event tested how members of its Prime subscription program would respond to two major discount events in the same year, after the company’s main Prime Day sale in July. cnbc.com
How Amazon Stole the World From eBay. Ten years ago, Amazon was more popular than eBay in only the U.S. It has since dethroned eBay around the world, and Australia is the last remaining country to fall. Amazon’s dominance in e-commerce appears unchallenged in most of its core markets; however, that position is surprisingly recent. It wasn’t until 2008 when Amazon’s enterprise value outgrew eBay’s, and in many countries, it took even more years for Amazon to overtake in market share. marketplacepulse.com
TikTok Made Me Buy It: Exploring Amazon’s Viral TikTok Products. Amazon has gained a strong presence on TikTok with #amazonfinds generating more than 26 billion views across the platform. Snappy, relatable, and often viral content, coupled with Amazon’s affordability and convenience, make for the perfect pairing. We’ve shown you how to sell on TikTok – now let’s explore the most popular products that have gone viral in 2022. junglescout.com
