#198 – You Can Now Send Email Campaigns to Amazon Customers

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    You Can Now Send Email Campaigns to Amazon Customers (Sort Of). Amazon announced today that you can now send email campaigns to followers of your Amazon brand. This is the first time that Amazon has ever allowed brand owners to email potential customers before they have purchased a product (prior to this, all emails were done post-purchase). There’s a lot of catches to what exactly you can do in your email campaigns and in this article we’ll break down what you can, and cannot do, through your Amazon email campaigns.

    Complimentary eBook: Why 2022 is the year to sell your Amazon FBA business. If you’re a successful FBA business owner, you might want to consider a change of direction in 2022: specifically a sale. Why? Because these might be the 12 months in which you’ll get the best return for businesses with high-performing multiples. Our downloadable eBook from Latona’s will help you understand why 2022 is the year to sell your Amazon FBA business. Learn – Why sell a successful FBA business? What type of FBA business appeals most to buyers? How to attract FBA business buyers in 2022? Can you sell your Amazon FBA business? Download Latona’s eBook to start your journey. Alternatively contact Latona’s today for a no charge confidential discussions.

    Do you know how to grow your customer retention rate? In an increasingly competitive Amazon marketplace, understanding your customers – so you can hold onto them – has never been more important. Based on our customers’ data, we’ve found that increasing your retention rate by just 1% can grow your margins by up to 7% – that’s a 7x multiplier! Nozzle’s proprietary customer analytics tool helps you find and focus on your customer retention rate so that you can build an army of loyal customers and grow your brand. Nozzle allows you to acquire, retain, and value your customers like never before with a unique range of customer analytics metrics. Try for no charge with our 14-day trial, and enjoy our exclusive offer of 50% off your first month!

    Double Conversion Rates Overnight and Launch with No Risk, plus a Secret URL. 7 Figures from Tik Tok to Amazon. Natural Organic Traffic Magic to Amazon. Seller Central Secrets Amazon Doesn’t Tell You. Those are just a few of the in-depth topics being covered at the BillionDollar Seller Summit, where 6, 7 and 8 figure Amazon Sellers learn cutting-edge strategies. The fifth summit (and second one held virtually) is happening February 22-24. It’s a live online event – nothing is pre-recorded. Hosted by Kevin King, it features a hand-picked A-list group of tactical and strategic speakers sharing the latest tips and strategies to crush it selling on Amazon. Over 2 days there are 30 high-level presentations plus a ninja-hack contest (with $2,500 cash prize). BDSS has a reputation as a no-fluff event full of actionable content for successful sellers. Can’t make the virtual event this month? Mark your calendar for the next live in-person BillionDollar Seller Summit happening August 14-19 in Austin, TX.

    Is your Amazon business ready for 2022 challenges? The leading Amazon experts from AVASK, ProfitWhales, Forceget and Boosted Commerce are organizing the WEBINAR, “Amazon FBA Success Formula for 2022”, on Feb 15th. Topics that will be covered: How to Avoid International Shipping Issues and Logistics Predictions for 2022; Keeping up with Legislation: French; Import VAT Scheme, EPR & the continuing impact of Brexit; Advertising ecosystem as the path to Amazon brands’ success; What conditions to look for when exiting and how to plan an exit strategy. It’s a chance to talk with the specialists directly and answer the questions that hinder your business growth! The webinar is around the corner. Hurry up to be in!

    [Live webinar] THE GREAT DEBATE: Should you focus on marketplaces, a DTC site, or both? On March 2nd, join experts from BigCommerce, ChannelAdvisor, Tinuiti, and Cahoot for a friendly debate. Our insiders will share exclusive advice on the most pressing questions ecommerce sellers are facing today. Which channels are poised to grow in 2022? How can you make the most of your chosen channels with unique growth strategies? How does customer behavior change across platforms, and how do you need to adapt? Register today – limited seat capacity, do not wait.

    5 Ways to Lower Your ACoS Without Sacrificing Visibility. Although, it is important to note that ACoS alone should not be used to measure higher margins. The entire cost structure of your product should be taken into account. ACoS should not be used in isolation and should always be paired with other important metrics for overarching success across the business.

    Sales Growth Strategies

    Cheat Sheet of Best Practices for Effective Instagram Marketing in 2022. Instagram is one of the biggest social media networks, which is being used by millions of users. It is a part of Facebook Inc. and was acquired by Facebook in 2012. Many businesses are tapping into the Instagram growth hacks, but they’re not sure how to use the platform to grow their brand awareness. There’s a lot of potential on this platform, but you need to know the best practices.

    Get Amazon Listing & A+ Images That Tells Your Business Story. Visualizing your brand’s essence via compelling images makes a massive difference for customers. We know how to showcase your product’s USP in front of customers. If you are looking for Amazon product listing images or A+ content, you have come to the right place. Use coupon RPIK50 and get $50 OFF today.

    Million-Dollar Sellers: 8 Things You Can Learn from Them. Amazon sellers tend to set out on their ecommerce journey for similar reasons. Many want to become their own bosses, others seek the flexibility that remote work offers, and some are simply curious enough to try it. Success as an Amazon seller is accessible to very nearly everyone — 76% of Amazon sellers operating small to midsize businesses (SMBs) have high margins.

    Boost Your Amazon Presence With Editorials On & Off Amazon. What are editorials? How do they help your business? Is there a difference between editorials on Amazon versus off Amazon? Editorials are powerful and can really help a brand. That’s why Liz Downing hosted a live webinar with Eric Suddarth, General Manager at SellerRocket, to answer all your questions about editorials.

    eCommerce Trends

    TikTok Marketing For Your Ecommerce Brand. Love it or hate it, TikTok has taken the world by storm. The app is usually filled with short videos of teens dancing to the same music, but brands are starting to take advantage of its popularity. TikTok is a great way to reach out to more customers and grow sales. However, it may not be for every brand. Let’s take a look at the ways you can market through the app so you can decide if it’s a good fit for your business.

    Tapping Into Unexplored Niches on Amazon: Where & How to Begin. The longer you are in the Amazon space, the more you will notice there is a certain degree of versatility involved when it comes to the strategy behind selling and scaling on Amazon. Have you been thinking about tapping into an unexplored niche on Amazon? Where do you start? Helium 10’s tools make product research simple.

    How To Send Google Ads Traffic To Your Amazon Listing. Amazon is the leading eCommerce marketplace in America. With over 353 million products listed for sale on the marketplace, how can you help your Amazon product listing pages rise to the top? It’s simple: optimize, advertise, strategize—and drive external traffic to your product listing!

    Product Launch without Rebates or Blackhat. We get successful Amazon sellers sharing their personal experiences on this podcast, but we don’t often get people with insight into dozens of successful brands. Repeated success is evidence of mastery, and Daniel Fernandez has exactly that with long-term Amazon success. He’s the owner of an agency with 27 employees that works with many brands doing 7 and 8 figures and has some unique takes on what’s working well today.

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